Bloomingdale’s Taps BENlabs for Influencer Marketing Success
Bloomingdale’s Taps BENlabs for Influencer Marketing Success HOW DOES A HOUSEHOLD NAME BUILD ITS CONNECTION…
Read MoreBloomingdale’s Taps BENlabs for Influencer Marketing Success HOW DOES A HOUSEHOLD NAME BUILD ITS CONNECTION…
Read MoreIn production and don't know what questions to ask about product placement? We have you…
Read MoreBENlabs was a proud sponsor of Morning Brew’s The Brief 2023. Didn’t make it to…
Read MoreListen as Erin Schmidt talks about AI and using entertainment to break through to your…
Read More11 Lessons on Content Success from MrBeast If you’ve never heard of MrBeast… just kidding.…
Read MoreThe Brand and Lifestyle Licensing Awards kicked off in style at London’s Royal Lancaster Hotel,…
Read MoreThis assistant propmaster has worked on various well-known projects and shares her insights into the…
Read MoreNine out of every 10 UK consumers (88%) report experiencing positive emotions after seeing products…
Read MoreIan Eastwood (YouTube | Instagram) captivates audiences online and off with his ease, authenticity, infectious…
Read MoreRead what a long-time prop professional has to say about her industry, her advice to…
Read MoreThe new Thumbnail Analyzer and Title Generator tools come quickly behind the launch of the…
Read MoreMay is AAPI Heritage Month and we are recognizing the contributions & influence of Asian…
Read MoreAI is powerful and it will change marketing forever. But it's not magic. It's math.
Read MoreAsk BENlabs: How to Get Started in Influencer Marketing Influencer marketing works… but marketers and…
Read More3 Tips to Shape Your Spring and Summer Influencer Programs When we think of spring…
Read MoreMax is launched, Indian streaming is about to break thru, and content consumption is up.…
Read MoreWelcome to the UK Product Placement Newsletter, a round-up of global stories and industry news…
Read MoreOur recent Microsoft event in NYC brought out an incredible array of people who got…
Read MoreBEN connected with Schick Edgewell Personal Care's Head of Marketing, Anthony Pietrini, to talk leading…
Read More25 Essential Tools for Content Creators As creators, we’re always looking to do more, simplify…
Read MoreExplain Like I’m Five: Artificial Intelligence (AI) “Explain Like I’m Five” or ELI5, is an…
Read MoreSped-up music is hot on TikTok. Here’s what brands and marketers need to know about…
Read MoreGetting a brand deal can feel like a challenge but as a content creator and…
Read MoreSome big takeaways from the ANA’s "The State of the Art in Content Marketing Conference",…
Read MoreSpring has sprung! For some, the warmer weather sparks new Spring flings, and for many…
Read More“Artificial intelligence (AI) won’t replace you,” it has been said, “but someone using AI will.” …
Read MoreIf you’re looking to watch some chuckle-worthy content, look no further.
Read MoreBENlabs AI platform (TubeBuddy) helps creators and brands create and optimize automated short form and…
Read MoreWorking with content creators who are influencers in their communities is a great way for…
Read MoreAI is powerful and it will change marketing forever. But it's not magic. It's math.
Read MoreWelcome to the February UK Product Placement Newsletter with all the latest news from the…
Read MoreCluster analysis is basically examining data, finding commonalities, then grouping data points together logically based…
Read More"The Last of Us" closes strong, Korean reality shows get a boost, and Jordan Peele's…
Read More“The Age of Influence: The Power of Influencers to Elevate Your Brand” is the BENlabs…
Read MoreInfluencer Marketing – Explain Like I’m 5 “Explain Like I’m Five’ or ELI5, is an…
Read MoreInstagram is an influencer marketing must for brands at any stage. The platform has 2…
Read MoreIs influencer marketing best suited to brand lift? Or do we measure influencer marketing on…
Read MoreYou might think yourself an expert on influencer campaigns. Or maybe your DIY campaigns aren’t…
Read MoreIf there’s one constant in marketing, it’s change. Still, there are some marketing fundamentals that…
Read MoreDancing bears, amazing dresses, hotdog fingers. Cheers and snubs. Awards galore! These are just a…
Read MoreThere’s no shortage of data but not all data is created equal. Structured data is…
Read MoreRetargeting – Explain Like I’m 5 “Explain like I’m five” or ELI5, is an idea…
Read MoreWomen dominate the world of influencer marketing. They are the influencers and the audience. They…
Read MoreThe influencer part of influencer marketing is all about authenticity. Authenticity is all about feeling.…
Read MoreFor International Women's Day, we take a look at some of the best stories about,…
Read MoreWe gathered high-powered women in the industry to talk about the importance of product placement…
Read MoreIt's International Women's Month and we are celebrating established and up-and-coming voices in film, TV,…
Read MoreWelcome to the BENlabs Book Club. Each month, we’ll read a marketing book, share some…
Read MoreInfluencer marketing has become a popular strategy for marketers to reach audiences with brand messages.…
Read MoreInfluencers. Creators. Internet celebrities. In today’s social media world, these words mean different things. And…
Read MoreWelcome to the February UK Product Placement Newsletter will all the latest news from the…
Read More"Avatar: The Way of Water" shatters records, history is made at the Grammy's, and Jackie…
Read MoreAI is powerful and it will change marketing forever. But it's not magic. It's math.
Read MoreInfluencer marketing is an ever-evolving and essential part of the modern marketing mix. Influencer marketing…
Read MoreThe revamped BAFTA Film Awards, which saw the last four categories be broadcast live for…
Read MoreInfluencer marketing is the future of digital advertising for brands. With seven in 10 U.S.…
Read MoreInfluence marketing is more complicated than just cutting a check to a popular social media…
Read MoreGlobal tech leader in leveraging data and artificial intelligence in media and entertainment embraces a…
Read MoreThe Super Bowl is inarguably the most watched broadcasted event in America, with an average…
Read MoreYou know the old saying: teamwork makes the dream work. That may be even more…
Read MoreReaching out to content creator influencers might feel like the best place to start an…
Read MoreAI is the future. We like to think of it as computers doing computer things…
Read MoreSundance is back! BENlabs returned as a keynote sponsor for Brand Storytelling for the first…
Read MoreFEBRUARY NEW RELEASES There’s no denying Feb’s new releases are red hot and one we’re…
Read MoreFollower count is a leading indicator when marketers evaluate content influencers. It makes sense: the…
Read MoreThe Big Number 30 Percent increase in audience over last year’s awards. This year’s CBS…
Read MoreMarketing shapes our world and influences our decisions, whether we recognize it or not. We…
Read MoreAI (artificial intelligence) may not be out for our jobs but the people who know…
Read MoreMarketers love influence as an authentic way to connect with people. The big question, for…
Read MoreThis year’s Sundance marked a return to indie roots for the festival. While smaller crowds…
Read MoreKey Takeaways The next massive blockbuster hit has no barriers or confinements! There are now…
Read MoreWhen it’s done well, influencer marketing boosts revenue and brand exposure. Partnering with aligned content…
Read MoreWe know that influence marketing works, that’s why brands are going all-in. How do we,…
Read MoreInfluencer marketing is a powerful way for companies to connect with audiences. Businesses can expand…
Read MoreArtificial intelligence (AI) has the potential to revolutionize the way businesses approach marketing and customer…
Read MoreMarketing automation is like autopilot: smart and helpful but not to be completely relied upon…
Read MoreMarketing has its own language. A stream of shorthands, buzzwords, acronyms, and initialisms. It’s practically…
Read MoreAudiences Engage with Sports Content in Every Form Between the increase in the streaming landscape…
Read MoreDoes influencer marketing work? Yes, done well it absolutely will boost sales, brand recognition and…
Read MoreAs we look forward to what’s new in 2023, we also look at some of…
Read MoreMarketers turn to influencer marketing to show their brand, product or service in the best…
Read MoreOur Take After a year-long hiatus due to ethical allegations and lack of diversity, The…
Read MoreBRAND IMPLICATIONS CES 2023 highlighted huge possibilities for electric vehicles. This market is in its…
Read MoreCES is regarded as one of the premiere events for brands, marketers, and consumers across the…
Read MoreWith higher engagement and conversion rates than larger creators, micro-creator strategy can help brands increase…
Read MoreDriven by a new wave of stay-at-home tech that emerged during the pandemic—spanning health and…
Read MoreAs the online retail space gets more crowded, brands are leaning on creators to expand…
Read MoreThe holidays are finally here, and to kick things off we’ve got the classics, must-watches,…
Read MoreLearn more about some of the gaming industry’s top creators. A new brand partnership in…
Read MoreTo catch (and hold) their audience’s attention in an oversaturated market, CPG companies are leaning…
Read MoreBEN Group Unveils a Suite of New AI Driven Creator Economy Tools
Read MoreBENlabs Podcast November 2022 1 Hr 14 Min Episode Summary Kevin Langue, up and coming…
Read MoreYou’ve probably already seen Christmas decorations on shelves at your local store. Believe it or…
Read MoreCollaborating with creators is now table-stakes for brands: 90% of them believe working with creators…
Read MoreFrom Nike partnering with civil rights icon Colin Kaepernick to Victoria’s Secret’s recent pro-women rebrand,…
Read MoreThere’s still THYME to get ahead of the CARVE for Thanksgiving with these titles! This…
Read MoreThe Company Continues its Long-standing Sound-on Relationship with TikTok with Music Supervision, Clearance and Licensing…
Read MoreBENlabs Podcast October 2022 1 Hr 2 Min Episode Summary Garrett Watts, an OG YouTuber…
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