Music Video Product Placement Lessons from the 2023 MTV Video Music Awards
The 2023 VMAs were exciting, flashy, and, unlike many other award shows, without a major…
Read MoreResources
Get fresh insights from our team of industry veterans and experienced brand partners on the latest trends and best practices for influencer marketing and product placement.
Music
How Songwriters, Artists and Labels Are Evolving in the AI Era
AI is making its impact felt everywhere. That includes AI in the music industry. Among…
Read More
2023’s Top 5 Music Marketing Trends (So Far)
Music marketing has been impacting culture and consumer behavior since the dawn of recorded music.…
Read More
TikTok and the Chipmunks: Understanding the Sped-Up TikTok Music Trend for Marketers
Sped-up music is hot on TikTok. Here’s what brands and marketers need to know about…
Read More
BEN Group Builds on Role as Creator Economy Architect with Official TikTok Sound Partnership
The Company Continues its Long-standing Sound-on Relationship with TikTok with Music Supervision, Clearance and Licensing…
Read More