Product Placement

Steal the Show
with Iconic Moments

Logo for ADT
Logo for Benjamin Moore
Logo for Curex
Logo for Dyson
Logo for GM
Logo for Microsoft
Logo for Canon
Logo for FritoLay
Logo for Spotify
Logo for Canva
dyson logo
Logo for Xfinity
Logo for Zillow
Logo for ADT
Logo for Benjamin Moore
Logo for Curex
Logo for Dyson
Logo for GM
Logo for Microsoft
Logo for Canon
Logo for FritoLay
Logo for Spotify
Logo for Canva
dyson logo
Logo for Xfinity
Logo for Zillow
Logo for ADT
Logo for Benjamin Moore
Logo for Curex
Logo for Dyson
Logo for GM
Logo for Microsoft
Logo for Canon
Logo for FritoLay
Logo for Spotify
Logo for Canva
dyson logo
Logo for Xfinity
Logo for Zillow

Be Entertainment, Not the Interruption

Take the spotlight in top performing productions guaranteed to resonate with your target consumers. When you partner with BENlabs, our industry leading AI will find the best opportunities to integrate your products and services into new and popular productions. Pairing 40+ years of experience and exclusive production relationships, we’ll help your brand more effectively connect with audiences who will love you most.

Cheetos product integration in tv show
Become Unskippable

Add disruptive marketing to your annual plan. Reach ad-avoiding, difficult-to-reach audiences through branded moments that live on forever.

tv product integration man pointing at blue door with zillow logo
Extend Your Reach​

Create opportunities for new audiences to find and experience your brand through scripted and unscripted integration in top productions around the world.

Chevrolet product integration in show
Generate Real Impact

Deliver measurable results with each product placement, including post-integration brand lift, reach, sales attribution, and cultural impact with transparent reporting.

Why Partner with US?

KFC product placement in Stranger Things tv show

Access Industry Authority

Gain access to BEN’s inner circle of partners, a tight knit group of industry powerhouses such as the Producers Guild of America, Prop Masters Guild, and international productions. When you work with us, you’ll unlock best-in-class expertise from the pros who continue to deliver results that matter.

40+

Years of industry leading experience

28k

Product placements launched since 2018

25+

Production hubs located around the world

Cheetos film integration

Harness AI Power

Taking on one of the hardest jobs in television—forecasting which shows will be hits or misses—our AI has proven to be more accurate than humans. Outpacing industry experts, the BENlabs AI has predicted the top 10 new shows on broadcast television with over 80% accuracy in the last four years. When you place products in movies, TV, or streaming content with us, you’ll have powerful AI-predictions on your side.

Bushmills partnership billboard

Launch Dynamic Promotional Partnerships

Amplify your storytelling opportunities with customized brand to production extensions including experiential activations, co-branded promotions, and social and digital content.  When devoted fans discover your connection with their favorite entertainment, they’ll consider your product first.

Product Placement with Dyson and the Morning Show

Be Noticed with Prop Placement

Envision talent using your product to help bring a scene to life. Productions need an array of hands-on props ranging from packaged goods to wardrobe pieces and vehicles. Prop placements give your brand an opportunity to dip your toes into on-screen placements with lower investment to entry.
Product Placement with General Motors and Transformers

Create Stronger Connections with Story-Driven Placements

Audiences forge intangible bonds with their favorite characters and influencers across scripted & unscripted content. Be right in the thick of it with authentic branded moments that drive the story forward, develop characters, or create an iconic branded moment. Whether your brand is written into the script, visually used, or both, your products and services are guaranteed to be shown is a positive light that will resonate with viewers.

These Brands Nailed their Cameo.
It’s Your Turn.

Make your Brand Product Integration Stand out

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