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Paid media

extend your creative
reach with paid media

Paid Media

Extend Your Creative Reach with paid media

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the power of influencer and paid media

Your gateway to harnessing the full potential of paid media through your content strategy. By staying attuned to your audience’s interests and concerns, you can effectively engage with them as a trusted community member. Expand your reach, and implement a multichannel approach to reach your precise target audience.

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Asset cutdowns

We edit content into byte-sized ads (size, graphics, messaging & duration) to provide more compelling variations of assets.

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Whitelisted ads

We serve as a single point of contact for paid media to provide a better experience for talent via streamlined communication.

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Target + optimize

Our custom AI algorithms create look-alike audiences and optimize toward best-performing verticals, channels, messaging, etc.

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Actionable Insights

Managing campaigns from organic to paid enables you to leverage insights and help to inform future partnerships.

paid media capabilities

Social Expertise

Get the most from your influencer marketing investment by leveraging BENlabs’ expertise in your social strategy.

Discover a full-funnel influencer 360° approach, emphasizing the importance of exposing influencer content to a larger, targeted audience through Paid Media. Improve your content strategies and ensure a more successful influencer or branded social strategy by layering paid media on top of branded or influencer activations.

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SEARCH ENGINE MARKETING

Go beyond the basic by incorporating data-driven insights to refine and optimize your SEM campaigns. Partner with BENlabs to not only enhance your online visibility but to truly connect with your audience, driving engagement and conversions like never before. Our team of experts are dedicated to tailoring visually stunning and compelling display ads that resonates best with your specific audience in their voice.

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Leveraging branded content

Expand your reach to new platforms by adapting content from one specific platform and tailoring it for optimal performance on others. Platforms like Instagram, Facebook, Snapchat, YouTube, TikTok, and many more. Our team will ensure that your message will resonate with your audience across multiple social media landscapes, enhancing your brand’s presence and engagement.

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Ctv and performance

Elevate your Connected TV (CTV) advertising strategy and performance to new heights. At BENlabs, we understand the unique dynamics of the CTV landscape and tailor campaigns that resonate seamlessly with your target audience. By harnessing the power of data-driven insights, we ensure that your CTV ads reach the right viewers at the right time, maximizing engagement and impact.

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guide alert: Influencer generated content best practices

Discover the best practices and strategies that will elevate your paid media impact. This resource is your key to creating engaging, and effective influencer collaborations. Download the guide now and gain insights that will boost your brand’s visibility.

UNLEASH THE POTENTIAL OF PAID MEDIA

4x

Influencer ads get a 4x higher CTR and a 50% drop in cpc.

50%

Millenials trust influencer content 50% more than original content generated by brands.

29%

Influencer content results in 29% higher web conversions than campaigns without it.

4x

Influencer ads get a 4x higher CTR and a 50% drop in cpc.

21%

Millenials trust influencer content 50% more than original content generated by brands.

$2T

Influencer content results in 29% higher web conversions than campaigns without it.

PAID MEDIA TARGETING

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Audience Targeting

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Audience Targeting

Access location tracking by countries, states, cities, zip, and post codes. Or target by age, gender and languages to improve your impact.

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Interest Targeting

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Interest Targeting

Pick from available audience categories to reach people interested in certain topics. This can include YouTube searches, watch history, hobbies, sports, music, etc.

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Behavioral Targeting

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Behavioral Targeting

Re-ignite connections with users who have previously demonstrated interest or show behavioral trends in content-related searches.

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Detailed Demographics

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Detailed Demographics

Reach users in audiences groups based on shared traits such as college students, home-owners, new parents, etc.

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In Market Segments

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In Market Segments

Select from several audience groupings to find customers who are researching products and actively considering buying a service or product like those you offer.

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Device Targeting

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Device Targeting

Target users based on the device they are using to access YouTube. Doing so will help you optimize the viewing experience by device and reach an audience that uses a specific device.

PAID MEDIA TARGETING

Icon of three people

Audience Targeting

Icon of three people

Audience Targeting

Access location tracking by countries, states, cities, zip, and post codes. Or target by age, gender and languages to improve your impact.

Icon of a light bulb with one half being and outline of the human brain

Interest Targeting

Icon of a light bulb with one half being and outline of the human brain

Interest Targeting

Pick from available audience categories to reach people interested in certain topics. This can include YouTube searches, watch history, hobbies, sports, music, etc.

Icon of a finger clicking a heart

Behavioral Targeting

Icon of a finger clicking a heart

Behavioral Targeting

Re-ignite connections with users who have previously demonstrated interest or show behavioral trends in content-related searches.

Icon of a pie chart showing different groups of representation

Detailed Demographics

Icon of a pie chart showing different groups of representation

Detailed Demographics

Reach users in audiences groups based on shared traits such as college students, home-owners, new parents, etc.

Icon of a shopping cart

In Market Segments

Icon of a shopping cart

In Market Segments

Select from several audience groupings to find customers who are researching products and actively considering buying a service or product like those you offer.

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AI Enhanced Targeting

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AI Enhanced Targeting

Target users based on the device they are using to access YouTube. Doing so will help you optimize the viewing experience by device and reach an audience that uses a specific device.

sample content timeline

Use Paid Media to amplify and scale influencer campaigns. BENlabs specializes in building customized branded content campaigns that focus on driving key KPIs based on your brand’s needs. With access & relationships to 8M+ creators, we develop the best-branded content for a powerful partnership between your brand and creators.

Learn from brands with the ai advantage

Make your Content Campaign BRAND Stand out

GET THE GUIDE​

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