Case Study: Spotify

Spotify Presses Play On Greater ROI Through Content Integrations

About Spotify

Spotify is a digital music, podcast, and video service that gives you access to millions of songs and other content from creators all over the world.

Client Location

Stockholm, Sweden

Campaign snapshot
73%

lift in unaided Brand recall

16%

lift in Brand momentum

12%

lift in agreeability with target demo that Spotify is worth paying for

THE CHALLENGE

Spotify partnered with BENlabs to integrate into content and reach audiences otherwise unreachable through traditional advertising. Authentic in-content integrations helped the brand reach multiple niche audiences while showcasing Spotify’s latest product offerings.

Spotify and BENLabs product placement
Play Video about Spotify and BENLabs product placement

Spotify in Reba McEntire’s Christmas in Tune

Ready to Take Your Brand to the Next Level?

Let’s create something great together

Provide your contact information to connect with sales.

Already have an account? Contact us through our Help Center.