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The campaign yielded 22 pieces of content across Instagram Stories and Reels, for a total of 2.7 million views and almost 200K likes across seven days.
The campaign yielded 22 pieces of content across Instagram Stories and Reels, for a total of 2.7 million views and almost 200K likes across seven days.
Sponsored posts drove over 470% in purchase revenue for Forever 21 and gave the company 2.3 million impressions across Instagram stories and TikTok videos.
Targeted ads aren’t as effective as they seem
Paying more for less? Digital ad prices are reaching a new high
Consumers look to influencers for product recommendations
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