Meet BENlabs​

We’re transforming the way brands and creators connect with their audiences. With a foundation built on industry-leading expertise across product placement, influencer marketing and social media channel optimization, we leverage data-driven insights to turn moments of attention into lasting emotional connections and measurable business outcomes.

Meet BENlabs​

We’re transforming the way brands and creators connect with their audiences. With a foundation built on industry-leading expertise across product placement, influencer marketing and social media channel optimization, we leverage data-driven insights to turn moments of attention into lasting emotional connections and measurable business outcomes.

About Us

We believe in the power of entertainment to create lasting connections between brands, creators and their audiences. Our unique approach fuses storytelling and strategic insights to help our clients engage with their target audiences in meaningful, memorable ways. By interpreting data from the places where audiences are engaged the most – entertainment and social media platforms – we drive both emotional engagement and measurable business results.

We work with a roster of clients that ranges from individual YouTube creators to brands like Frito Lay, Microsoft, General Motors, or Spotify. Each of these unique customers partners with BENlabs for our strategic guidance in ensuring that their content and integrations foster deeper audience connections.

Awards

Company Awards

Digiday Technology Awards logo

2023 Digiday Technology Award Finalist: Best AI Tool

Best Performance Marketing Company, 2024

Global Influencer Marketing Awards logo

2023 Global Influencer Marketing Awards: Best Use of Data BENlabs and Overwolf

Global Influencer Marketing Awards logo

2023 Global Influencer Marketing Awards:
Silver Award, Best Gaming Campaign

2017 Social Good Awards
Bill & Melinda Gates Foundation

2017 and 2018 Inc 500 Fastest-Growing Private Companies in America

Streamy Awards 2019: EA Honorable Mention

2020 Brand Awards Agency of the Year

2021 Brand Storytelling Awards
Best Use of Brand/Product integration into existing IP
BENlabs and Old Navy

Streamy Awards 2021: Influencer Agency of the Year

Nomination for The Drum 2022: Best Brand/Influencer Collaboration for Durex/Lil Nas X

Finalist: Social Media Data and Insights, Overwolf

Check Out More News & Insights

Hit Your Brand KPIs With These 4 Product Placement Strategies
Hit Your Brand KPIs With These 4 Product Placement Strategies
“How’d They Do That?” The How-To Product Placement Guide for Brands
BENlabs Named Best Performance Marketing Company
BENlabs Named “Best Performance Marketing Company” by MarTech Breakthrough Awards

Want to Join Our Team?

Bring your larger than life ideas to your next role, at BENlabs. We’re innovators, bar-setters, and record-breaking hopefuls looking for a job building the future of entertainment.

Let’s create something great together

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